Inherited a Meta account where 80% of spend was running on dying creative. Rebuilt the entire library in week two, killed underperforming ad sets, and shipped 22 new concepts in 60 days. The winning angle: a customer's actual review used as a hook, with UGC b-roll.
The brand had a Klaviyo account, one welcome flow, and a weekly newsletter. We built out the full lifecycle stack in 90 days — abandoned cart, browse abandon, post-purchase, win-back, replenishment. Repeat purchase rate doubled. Email became the most profitable channel.
Started with a site that ranked for the brand name and nothing else. Built topical authority across 8 product clusters, rewrote 23 product pages with voice-of-customer copy, earned 47 backlinks via digital PR. Organic now drives 31% of new customer revenue.
Brand was Meta-only and watching CPMs climb 30%. We launched TikTok Spark Ads with 12 native UGC concepts in month one. Three winners surfaced by week three. By month four, TikTok was 28% of total ad spend at a higher ROAS than Meta.
Brand was running Performance Max on auto-pilot with a stock product feed. We restructured the Merchant Center feed, split asset groups by margin tier, layered customer-list signals. CPA dropped 42% in the first 30 days. Same spend, more conversions.
If the numbers above feel possible for your brand — or impossible, but you'd like them to be possible — let's talk. Free 30-minute audit before any commitment.
Book the audit →